With over 30 years of senior leadership experience at global Fortune 100 companies, Ms. Bacus brings decades of marketing expertise with focus on strategic planning and data analytics. Ms. Bacus unique understanding of relationship management, customer experience, operations, and international business have been critical to Teradata s long-term strategy. Through her involvement in various organizations, including Prospanica and the Latino Corporate Directors Association, she is recognized as an advocate for sustainable business practices. Professional Experience Executive Vice President and Chief Marketing Officer at Cigna Corporation, a global health care services company (2013 2019) Executive Vice President and Chief Marketer at American Family Insurance Group, a personal and commercial property and casualty company (2011 2013); Vice President, Marketing (2008 2011) Various executive leadership positions, including Executive Director of Global Market Research and Insights, Executive Director of Global Marketing Strategy, and head of marketing for Ford in Mexico at Ford Motor Company (1986 2008) Public Company Board Experience Independent Director of Douglas Dynamics (2020 Present) Independent Director of Selective Insurance Group (2020 Present) Education M.B.A. in Global Business Administration, Duke University B.S. in Management, B.A. in Spanish, Northern Arizona University Age 61 Independent Director Joined in 2015 Committees Nominating and Governance Expertise Cloud Technology, Data Analytics and Software Leadership Experience Financial / Accounting Literacy Global Business Sales, Marketing or Branding Background