Christopher W. Silcock, 54, is our President, Global Brands and Commercial Services. He was appointed to this role in 2024 and leads the positioning of Hilton s brands including product design, performance support and owner services, and integration of commercial service offerings, including oversight of technology, sales, distribution, and loyalty. Prior to this role, Mr. Silcock served as Executive Vice President and Chief Commercial Officer. Significant accomplishments included leading the Company s global sales modernization process, establishing Hilton s first enterprise data and analytics team and transitioning revenue management to a data-driven discipline. Mr. Silcock has held various leadership positions in his nearly 30 years at Hilton, including Head of Revenue Management and Online and Regional Marketing, as well as positions at the Company s properties. He began his career with Hilton as a catering and banquet waiter at Hilton Watford. In addition to his time at Hilton, Mr. Silcock consulted with several hospitality companies, including large international chains, smaller operators, and independent hotels across Europe. He previously served as a board member for Groups360, a leading online marketplace for meetings, and on the board of Roomkey, a joint venture of six global hospitality companies, including two years as the board s chairman. Mr. Silcock holds a Bachelor of Science in Computer Studies from the University of Essex and studied music before his hospitality career.