Jennifer A. Jaffe serves as Executive Vice President and Chief People Officer at BJ's Restaurants, Inc., where she leads the company's human resources strategy, fostering a high-performance culture across its portfolio of casual dining restaurants. With over 25 years of progressive HR leadership experience in the hospitality and consumer goods sectors, Jaffe joined BJ's in 2015 as Vice President of Human Resources, advancing to Senior Vice President before assuming her current role. She oversees talent acquisition, development, compensation, benefits, employee relations, and diversity, equity, and inclusion initiatives, playing a pivotal role in aligning people strategies with the company's growth objectives. Prior to BJ's, Jaffe held key HR positions at Dole Packaged Foods, LLC, as Vice President of Human Resources, and at The Cheesecake Factory, where she managed HR operations for high-volume restaurant environments. Her earlier career included roles at Nordstrom and other retail organizations, honing her expertise in talent management and organizational development. Jaffe's achievements include spearheading HR transformations that enhanced employee engagement and retention, implementing data-driven workforce planning, and driving leadership development programs that supported business expansion. Under Jaffe's guidance, BJ's has strengthened its employer brand, achieving notable improvements in team member satisfaction scores and turnover reduction amid industry challenges. A certified executive coach and SHRM-SCP credential holder, she is passionate about cultivating inclusive workplaces that empower teams to deliver exceptional guest experiences, positioning BJ's for sustained success in the competitive restaurant landscape.